History of the Adidas brand

Adidas: An icon of sport and innovation

Adidas is one of the most famous and influential sportswear brands in the world. Its history dates back to the 1920s, when brothers Adolf and Rudolf Dassler began making sports shoes in their mother's laundry. After World War II, the brothers split up and Adolf founded Adidas, which became famous for its iconic three stripes.

Adidas became a pioneer in sports footwear and clothing, bringing innovative technologies and designs to the market. In the 1950s, Adidas became popular among football players, and in the 1970s, it became an official sponsor of many sporting events, including the Olympic Games and the FIFA World Cup.

In the 1980s and 1990s, Adidas focused on expanding its product range, offering apparel and accessories for various sports. The company also collaborated with many famous athletes and celebrities to strengthen its brand and reach a wider audience.

Today, Adidas is a global brand operating in more than 160 countries and employing thousands of people. The company is known for its quality and innovative products, as well as its commitment to sports and lifestyle. Adidas is more than just a brand - it is a symbol of sporting success, inspiration and innovation.

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